A632.9.3.RB - Role of Emotion in Decision Making_SharpMelissa
As I think about the most recent decisions I have made, I clearly see how emotions played a role in my decisions. The first is a situation in which I was extremely confident of the outcome and my attitude towards the subject. I have used this example a few times in this course, because it is one of the biggest adult decisions that I’ve ever made: a decision to buy a house. Though an exciting commitment, I knew the commitment to buy a house, was a big deal. I did not go into this process lightly. Before taking the more intricate steps, I talked with a friend who referred a realtor; it helped that I knew the realtor, thus, adding ease to my decision-making. I was passionate about this decision and as Professor Shiv (2011) noted, passion is very persuasive (Brian Research at Stanford: Decision Making). With passion and logic leading my decision, I was confident. Although I had never purchased property, I was confident about the outcome. My confidence in the outcome did not drive away the...